Sunday, June 3, 2007

Google and Feedburner




Google has announced the acquisition of Feedburner, the popular RSS feed service, in a deal worth around $100 million. The move is seen as enhancing Google's blog advertising service, Ad Sense, for feeds. It has been said that the deal will allow Google to reach into feeds to push Google ads via the FeedBurner Ad Network which is quite an achievement for them. On the other side, many feel that Google will not provide the quality of support that they currently experience with Feedburner and are not happy with this new arrangement. What are your thoughts on this deal?

No comments: